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4 Keys to Successful Branding

Sixty-four percent of customers say they choose brands based on shared values. If you think of a few of the brands you know and love, this…

4 Digital Marketing Trends Projected to Hit Hard in 2019

There are already expectations that  messaging bots, also known as chatbots, are going to play a large role in digital marketing trends this coming year and…

Top 6 Content Marketing Trends for 2019

Content marketing is no longer a novelty, niche or side project. Increasingly, content marketing is now critical to overall marketing strategy. It’s 100 percent necessary to stay on…

Content Marketing Basics Going Into 2019

Once a novelty niche in the marketing arena, content marketing is now its own branding powerhouse. If you have been put in charge of creating content…

Market Segmentation – Getting Back to Basics

Technology has made it easier than ever to reach consumers and get your products and services directly in front of those who need them. With such…

5 High Paying Jobs You Can Get with a Bachelor’s Degree

You might think high paying jobs all require a master’s degree and at least a decade of experience, but that’s just not true. Turns out you…

Become a Business Marketing Guru

Why is Marketing important for business?  According to an article in the Houston Chronicle, The Importance of Marketing for the Success of a Business, Marketing is the…

3 SEO Practices to Rank Your Business at the Top

The known internet contains well over 4.75 billion web pages. That’s almost a page for every person on the planet. With competition this stiff, drawing traffic…

The Gifts of Gab—5 Ways Business Podcasts Can Boost Your Company

There are 67 million podcast listeners in the United States alone. That’s 21 percent of the population. Undoubtedly your customers are tuning into something. As prominent…

Succeeding in the Business World

Have you ever considered starting your own business? Or thought about going back to school for your MBA? Or perhaps you are already employed, but want…