Sixty-four percent of customers say they choose brands based on shared values. If you think of a few of the brands you know and love, this is probably...
There are already expectations that messaging bots, also known as chatbots, are going to play a large role in digital marketing trends this coming year and are not...
Content marketing is no longer a novelty, niche or side project. Increasingly, content marketing is now critical to overall marketing strategy. It’s 100 percent necessary to stay on top of...
Once a novelty niche in the marketing arena, content marketing is now its own branding powerhouse. If you have been put in charge of creating content for marketing...
Technology has made it easier than ever to reach consumers and get your products and services directly in front of those who need them. With such a large...
You might think high paying jobs all require a master’s degree and at least a decade of experience, but that’s just not true. Turns out you don’t need...
Why is Marketing important for business? According to an article in the Houston Chronicle, The Importance of Marketing for the Success of a Business, Marketing is the heart of...
The known internet contains well over 4.75 billion web pages. That’s almost a page for every person on the planet. With competition this stiff, drawing traffic to your...
There are 67 million podcast listeners in the United States alone. That’s 21 percent of the population. Undoubtedly your customers are tuning into something. As prominent businesses and...
Have you ever considered starting your own business? Or thought about going back to school for your MBA? Or perhaps you are already employed, but want to better...