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4 Keys to Successful Branding

Sixty-four percent of customers say they choose brands based on shared values. If you think of a few of the brands you know and love, this…

How to Deal with Customer Complaints in 7 Easy Steps

Handling customer complaints can be a drag. But there’s good news. More than half of the time, those customers will do business with you again if…

4 Digital Marketing Trends Projected to Hit Hard in 2019

There are already expectations that  messaging bots, also known as chatbots, are going to play a large role in digital marketing trends this coming year and…

Employer Brand Matters for Recruiting Quality Employees

Your company’s employer brand matters to the majority of people who apply to work with you. In fact, a recent CareerArc study found that 75 percent…