Sixty-four percent of customers say they choose brands based on shared values. If you think of a few of the brands you know and love, this is probably...
Handling customer complaints can be a drag. But there’s good news. More than half of the time, those customers will do business with you again if you work...
We all know brand image matters, right? What are some of the big brands you can think of? Amazon, Coca-Cola, Nike? You know these names because careful branding...
Your company’s employer brand matters to the majority of people who apply to work with you. In fact, a CareerArc study found that 75 percent of job seekers...