Course Description
There are four manifestations of creativity: creative products and people, the creative process and the environmental factors that affect it, otherwise known as press. Together, these aspects form the ‘four Ps’ of creativity. Understanding each one will help put you on the path to harnessing your own creativity, and Daniel Cape’s module will guide you there.
You will see how creativity is inherent in people, the products they create and the process of making them, and the environmental factors that affect creativity. You will receive helpful tips on how to reframe your thinking to enhance your own creativity, as well how to track your creative process to make yourself more comfortable with it.
Learning Objectives:
- Understand the criteria that deem a product to be creative
- Know what traits are important to have in a person for them to be creative
- Understand the steps of the creative process, including preparation, incubation, illumination and verification
- Learn how to create an environment that is suitable for fostering creativity
What You'll Learn
- Understand the criteria that deem a product to be creative
- Identify the traits that make a person creative
- Walk through the steps of the creative process: preparation, incubation, illumination and verification
- Create an environment, or 'press', that fosters creativity
- Reframe your thinking to enhance your own creativity
- Track your creative process to become more comfortable with it
Key Takeaways
- Creativity has four manifestations, known as the 'four Ps': creative products, creative people, the creative process, and press (the environmental factors that affect it).
- Creativity is inherent in people, in the products they create, and in the process of making them, as well as being shaped by environmental factors.
- The creative process moves through distinct steps: preparation, incubation, illumination and verification.
- Reframing your thinking and tracking your creative process can help you harness and feel more comfortable with your own creativity.
Frequently Asked Questions
What does this course cover?
The course covers the 'four Ps' of creativity: creative products, creative people, the creative process, and press (the environmental factors that affect creativity), with lessons on Products, Person, Process and Press (Environment).
What are the four Ps of creativity?
They are creative products and people, the creative process, and the environmental factors that affect it, known as press. Together these aspects form the 'four Ps' of creativity.
What are the steps of the creative process taught in this course?
The course explains the steps of the creative process, including preparation, incubation, illumination and verification.
What skills will I gain from this course?
The course builds skills in creative design, creativity, creative problem solving, creative questioning, creative thinking and creative strategies.
Who teaches this course?
This module is guided by Daniel Cape.
