Product Roadmaps and Product Development

Name: Product Roadmaps and Product Development
Author: Sean Timiney

Learn the basics of product roadmaps and their contribution to product development

Preview the first lesson free — get full access to all 7 lessons.

Course: On-Demand

(uplifting music) Welcome to Corporate Social Responsibility Basics. In these lessons, you'll learn the basics of social responsibility, how corporations work to engage in social and community endeavors, and the corporate benefits of having a framework of social responsibility within an organization. These lessons will also cover corporate ethics, sustainability, and the role of human resources in corporate social responsibility. Community and social engagement are a cornerstone of corporate social responsibility. Businesses can benefit from sponsoring community events, participating in fundraising, and encouraging their employees to volunteer their time. It's important to connect with communities not only to create partnerships and identify needs for products and services, but to encourage and motivate employees to work toward a greater good. Social and community engagement can come in a variety of forms. Here are a few examples. Volunteer hours given to employees to help them serve the community on behalf of the corporation, paid time off to employees who are willing to volunteer their time, payroll tax-free donations to charities of the employee's choice, and online or on-site volunteer opportunities and leadership roles for employees who wish to participate. Corporations that actively participate in social and community engagement can demonstrate how they're involved in building the community. Active engagement may also raise awareness of the corporation's products and services, helping them retain current employees and recruit new candidates. But one of the most important reasons for corporations to serve the local community is to give back to their customers. One way corporations can serve is through giving their own employees a voice in decision-making. Asking employees about the best ways to serve customers can be beneficial because they likely have firsthand knowledge of your customer base due to working directly on the front lines and as first points of contact. You might also consider receiving feedback directly from customers through surveys distributed via email, snail mail, or even receipts. Once the organization understands their customer feedback, they can begin looking for socially responsible options for giving back to their customers. These options can come in several forms, including: incentive or loyalty programs, special events, discounts, and community volunteer events. Many employees feel that their time performing community service is well-spent. So they may feel more connected to an organization that encourages service. This connection can give them a sense of pride and may increase productivity. Corporate social responsibility can also guide an organization into new customer markets. When fundraising or volunteering, companies may be seen as a positive influence because they're promoting the well-being of the community, attracting new customers within that community. When a corporation acts responsibly, it can benefit both itself and those it serves through these outreach programs.

Intermediate Provider : Sean Timiney 7 Lessons · 19m in Arabic, German, English, Spanish, French, Portuguese, Urdu, Chinese

Course Description

Successful creation of a product management roadmap will be core to your success as a product manager. KnowledgeCity’s Product Roadmaps and Product Development course lays out the key aspects of what a product roadmap is, how it fits with product strategy, and the development process.

You will learn how to create a product roadmap that ties closely to your corporate strategy. When done correctly, it can help drive product development and engineering to create excellent products. This course gives you the basic tools to get you started in achieving this. It lays out key processes and tools that will assist you in the creation of a product roadmap. It explains how a successful and well-thought-out roadmap fits within a company’s corporate and product strategy, and complements other departments’ dialogue, particularly the product development team. Additionally, you will learn best practices for researching, updating, and promoting your product roadmap.

What You'll Learn

Understand what a product roadmap is and why it is important
Explain how product roadmaps support product and corporate strategy
Connect the product roadmap to the creation of a product development plan
Navigate the development process and product backlog
Apply product roadmaps in organizations using Agile development
Identify the key processes, tools, and features for building a roadmap

Key Takeaways

Successful creation of a product management roadmap is core to a product manager's success.
A well-thought-out roadmap fits within a company's corporate and product strategy and complements other departments' dialogue, particularly the product development team.
When done correctly, a product roadmap can help drive product development and engineering to create excellent products.
The course covers best practices for researching, updating, and promoting a product roadmap.
Product roadmaps are key in organizations that use Agile development.

Frequently Asked Questions

Who is this course for?

It is aimed at product managers, for whom successful creation of a product management roadmap is core to their success.

What does this course cover?

It lays out the key aspects of what a product roadmap is, how it fits with product strategy, and the development process, including the product lifecycle, defining the roadmap, product strategy, the development process and product backlog, Agile product roadmaps, and features.

What will I be able to do after taking this course?

You will learn how to create a product roadmap that ties closely to your corporate strategy, along with best practices for researching, updating, and promoting your product roadmap.

Does this course address Agile development?

Yes. It covers the importance of product roadmaps in organizations using Agile development and includes a lesson on Agile product roadmaps.

Is there an assessment in this course?

Yes. The course includes a Test Your Knowledge lesson.