Enjoying the preview?
This is the free first lesson. Get full access — request a demo or sign in.
Introduction to Graphic Design
Learn the fundamental principles and practices of graphic designPreview the first lesson free — get full access to all 36 lessons.
Beginner Provider : Joe Tury 10 chapters · 36 Lessons · 2h 35m in Arabic, German, English, Spanish, French, Portuguese, Chinese
Course Description
Graphic design is a broad term that extends into many different forms of marketing and entertainment. When used correctly, visual communication is a powerful tool that can be highly efficient in achieving the desired effect. Graphic design surrounds us and engages us in our everyday lives, sometimes in ways we don’t even realize.
In this Introduction to Graphic Design course, you will be guided through the principles and practices used to create strong visual messages. These lessons will help develop a better understanding of how graphic design is used to inform and engage an intended audience using images, colors, shapes, text, and graphic elements. You will learn what factors go into good graphic design, as well as how to create your own graphics. By the end of this course, you will have a solid foundation of graphic design knowledge that you can use to create professional-looking designs in print and digital formats.
What You'll Learn
- Define graphic design and explain its basic principles
- Apply images, colors, shapes, and text to communicate visual messages effectively
- Use Gestalt theory and its principles, including similarity, closure, figure-ground, proximity, and symmetry
- Build business and casual color palettes using hue, saturation, value, and temperature
- Apply typography and composition theories of proximity, contrast, alignment, repetition, grids, and visual hierarchy
- Identify the best formats and channels for maximum reach of your messages
Key Takeaways
- Graphic design extends into many different forms of marketing and entertainment, and visual communication can be a powerful, efficient tool for achieving a desired effect.
- Good graphic design uses images, colors, shapes, text, and graphic elements to inform and engage an intended audience.
- Color choices, including hue, saturation, value, and temperature, help convey meaning in design.
- Typography choices and composition theories such as contrast, alignment, repetition, grids, and visual hierarchy affect how messages are received.
- By the end of the course, learners have a solid foundation of graphic design knowledge for creating professional-looking designs in print and digital formats.
Frequently Asked Questions
What will I learn in this Introduction to Graphic Design course?
You will be guided through the principles and practices used to create strong visual messages, learning how images, colors, shapes, text, and graphic elements are used to inform and engage an audience, what factors go into good graphic design, and how to create your own graphics.
Do I need prior experience to take this course?
This is an introduction course that builds a solid foundation of graphic design knowledge, beginning with what graphic design means and how it communicates messages.
What design topics does the course cover?
The course covers graphic design tools, Gestalt theory and its principles, the importance of color (including hue, saturation, value, and temperature), using shapes, typography, and composition theories such as proximity, contrast, alignment, repetition, grids, and visual hierarchy.
What can I do after completing this course?
By the end of the course you will have a solid foundation of graphic design knowledge that you can use to create professional-looking designs in print and digital formats.
What skills does this course help develop?
It helps develop skills in graphic communication, graphic arts, graphic design, instructional design, print design, and visual design.
